HORIZON — les prompts.

La planche de marque se génère d'un coup, avec quatre visuels déjà produits en référence : le modèle ne redessine rien, il compose. Logo, palette, typo et imagerie sortent sur une seule page — c'est la pièce qui fait passer une série d'images pour une marque.

Design a single BRAND IDENTITY BOARD for the fictional brand HORIZON, presented as one flat designed page seen perfectly straight on, filling the whole frame. This is a graphic design layout, NOT a photograph of a physical board — no desk, no hands, no perspective.

USE THE FOUR ATTACHED PHOTOGRAPHS AS THE ACTUAL IMAGE TILES OF THE BOARD. Place them unmodified inside clean rectangular frames: image 1 as the large hero tile, images 2, 3 and 4 as supporting tiles. Do not redraw them and do not replace them with other pictures — crop them only if the layout needs it.

LAYOUT — a strict editorial grid with generous margins on a flat neutral background from the palette:
· top left, the wordmark HORIZON very large, set in a technical extended sans for the wordmark and a monospaced face for data captions
· under it, the descriptor MULTISPORT GPS in small letter-spaced caps
· the four photographs as a clean asymmetric grid, one large and three smaller
· a horizontal PALETTE row of five solid colour chips, each with its name and hex code in small caps beneath: SLATE #3A4148, TITANIUM #B6BCC0, SIGNAL #E8FF3D, DEEP #14181C, SKY #7FA8C4
· a TYPOGRAPHY block showing A B C D E F G and 0 1 2 3 4 5 in the brand typeface, with the type names labelled
· small section labels in tiny letter-spaced caps: LOGOTYPE, PALETTE, TYPOGRAPHY, IMAGERY

MOOD — rugged, precise, mountain endurance. Every colour comes from the palette above and from the photographs. Spell every word correctly. Crisp vector-clean typography, high resolution, professional brand guidelines aesthetic. No watermark, no lorem ipsum, no extra logos.

Design a single BRAND IDENTITY BOARD for the fictional brand [BRAND NAME], presented as one flat designed page seen perfectly straight on, filling the whole frame. This is a graphic design layout, NOT a photograph of a physical board — no desk, no hands, no perspective.

USE THE FOUR ATTACHED PHOTOGRAPHS AS THE ACTUAL IMAGE TILES OF THE BOARD. Place them unmodified inside clean rectangular frames: image 1 as the large hero tile, images 2, 3 and 4 as supporting tiles. Do not redraw them and do not replace them with other pictures — crop them only if the layout needs it.

LAYOUT — a strict editorial grid with generous margins on a flat neutral background from the palette:
· top left, the wordmark [BRAND NAME] very large, set in [TYPEFACE FOR THE WORDMARK] for the wordmark and [TYPEFACE FOR THE CAPTIONS] for captions
· under it, the descriptor [PRODUCT DESCRIPTOR] in small letter-spaced caps
· the four photographs as a clean asymmetric grid, one large and three smaller
· a horizontal PALETTE row of five solid colour chips, each with its name and hex code in small caps beneath: [COLOUR 1 #HEX], [COLOUR 2 #HEX], [COLOUR 3 #HEX], [COLOUR 4 #HEX], [COLOUR 5 #HEX]
· a TYPOGRAPHY block showing A B C D E F G and 0 1 2 3 4 5 in the brand typeface, with the type names labelled
· small section labels in tiny letter-spaced caps: LOGOTYPE, PALETTE, TYPOGRAPHY, IMAGERY

MOOD — [THREE ADJECTIVES THAT DEFINE THE BRAND]. Every colour comes from the palette above and from the photographs. Spell every word correctly. Crisp vector-clean typography, high resolution, professional brand guidelines aesthetic. No watermark, no lorem ipsum, no extra logos.

Point de départ de toute la campagne : le produit, généré seul sur fond neutre. La difficulté ici n'est pas le boîtier, c'est l'écran — 12.4 KM, 148 BPM, HORIZON. Le packshot verrouille ces trois valeurs une fois pour toutes, et les huit visuels suivants en héritent. Si les chiffres changent d'une image à l'autre, toute la série tombe.

Ultra high-end commercial packshot of a rugged multisport GPS smartwatch lying at a slight angle, centred, on a seamless slate-grey backdrop with a soft graduated falloff. The watch has a fibre-reinforced matte black polymer case, a brushed titanium bezel with the compass points N E S W engraved around it, four physical side buttons, and a dark grey silicone strap with a fine channel texture. The always-on display is a crisp monochrome data screen showing a large number 12.4 with the small label KM beneath it, a small heart-rate figure 148 BPM in the corner, and the wordmark HORIZON in tiny caps at the top of the screen — every character sharp and legible. Studio lighting: one large softbox from the upper left raking across the titanium bezel, a tight rim light on the case edge, a soft shadow to the lower right. Photorealistic, 8K, macro-level detail, premium advertising aesthetic, immaculate reflections. No other text, no watermark, no hands.

Ultra high-end commercial packshot of a [PRODUCT TYPE] lying at a slight angle, centred, on a seamless [BACKGROUND COLOUR] backdrop with a soft graduated falloff. The [PRODUCT] has [MATERIAL 1 + ITS FINISH], [MATERIAL 2 + WHAT IS ENGRAVED ON IT], [THE PHYSICAL CONTROLS], and [MATERIAL 3 + ITS TEXTURE]. The [SCREEN OR FRONT FACE] shows [THE MAIN VALUE] with [THE SMALL LABEL] beneath it, [THE SECONDARY VALUE] in the corner, and the wordmark [BRAND NAME] in tiny caps at the top — every character sharp and legible. Studio lighting: one large softbox from the upper [DIRECTION] raking across [THE MATERIAL THAT MUST SHOW ITS GRAIN], a tight rim light on [THE EDGE THAT MUST READ], a soft shadow to the lower [DIRECTION]. Photorealistic, 8K, macro-level detail, premium advertising aesthetic, immaculate reflections. No other text, no watermark, no hands.

Le plan qui pose le monde de la marque. Le poignet au premier plan, la montagne floue derrière : le produit occupe à peine un dixième du cadre, et c'est volontaire. On vend le terrain avant l'objet.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — a runner's wrist in the foreground on a granite ridge at sunrise, the watch face toward the lens, mountains falling away behind and out of focus. Cold blue light with a warm sun edge, wide, cinematic.

Capture using a Phase One XF IQ4 150MP medium-format camera with a Schneider Kreuznach 120mm LS Macro Blue Ring lens, ISO 50, f/16, deep focus stacking across forty slices, cross-polarised HDR studio lighting to control hot spots on brushed titanium, 16-bit colour workflow, horological retouching, ultra-high-resolution 4K product photography with the screen readings razor-sharp and legible at 1:1.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — a [USER]'s wrist in the foreground on [THE EXTREME TERRAIN] at sunrise, the [PRODUCT] face toward the lens, [THE LANDSCAPE] falling away behind and out of focus. Cold blue light with a warm sun edge, wide, cinematic.

Capture using a [CAMERA BODY] with a [LENS], ISO [ISO], f/[APERTURE], deep focus stacking across [NUMBER] slices, [THE LIGHTING SETUP THAT CONTROLS HOT SPOTS ON YOUR HARDEST MATERIAL], 16-bit colour workflow, [RETOUCHING STYLE] retouching, ultra-high-resolution 4K product photography with [THE DETAIL THAT MUST STAY LEGIBLE] razor-sharp and legible at 1:1.

Une lumière rasante traverse le titane brossé, les points cardinaux gravés restent nets. Sur un objet technique, c'est la matière qui justifie le prix, pas la fonction — la fonction, tout le monde l'a.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — an extreme macro across the titanium bezel, one hard grazing highlight travelling over the engraved compass points, the polymer case texture visible. 100mm macro, raking light.

Capture using a Phase One XF IQ4 150MP medium-format camera with a Schneider Kreuznach 120mm LS Macro Blue Ring lens, ISO 50, f/16, deep focus stacking across forty slices, cross-polarised HDR studio lighting to control hot spots on brushed titanium, 16-bit colour workflow, horological retouching, ultra-high-resolution 4K product photography with the screen readings razor-sharp and legible at 1:1.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — an extreme macro across the [PREMIUM MATERIAL] [PART], one hard grazing highlight travelling over [THE ENGRAVED DETAIL], the [SECOND MATERIAL] texture visible. 100mm macro, raking light.

Capture using a [CAMERA BODY] with a [LENS], ISO [ISO], f/[APERTURE], deep focus stacking across [NUMBER] slices, [THE LIGHTING SETUP THAT CONTROLS HOT SPOTS ON YOUR HARDEST MATERIAL], 16-bit colour workflow, [RETOUCHING STYLE] retouching, ultra-high-resolution 4K product photography with [THE DETAIL THAT MUST STAY LEGIBLE] razor-sharp and legible at 1:1.

L'écran est la seule source de lumière du cadre, le faisceau de la frontale coupe derrière. Un plan qui démontre une fonction — la lisibilité de nuit — sans écrire une seule ligne d'argumentaire.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — the watch on a wrist in the dark, the screen glowing as the only light source, a head-torch beam cutting the frame behind. Nocturnal, high contrast, cold.

Capture using a Phase One XF IQ4 150MP medium-format camera with a Schneider Kreuznach 120mm LS Macro Blue Ring lens, ISO 50, f/16, deep focus stacking across forty slices, cross-polarised HDR studio lighting to control hot spots on brushed titanium, 16-bit colour workflow, horological retouching, ultra-high-resolution 4K product photography with the screen readings razor-sharp and legible at 1:1.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — the [PRODUCT] [WHERE IT IS WORN] in the dark, the [LIT PART] glowing as the only light source, [A SECOND LIGHT SOURCE] cutting the frame behind. Nocturnal, high contrast, cold.

Capture using a [CAMERA BODY] with a [LENS], ISO [ISO], f/[APERTURE], deep focus stacking across [NUMBER] slices, [THE LIGHTING SETUP THAT CONTROLS HOT SPOTS ON YOUR HARDEST MATERIAL], 16-bit colour workflow, [RETOUCHING STYLE] retouching, ultra-high-resolution 4K product photography with [THE DETAIL THAT MUST STAY LEGIBLE] razor-sharp and legible at 1:1.

L'étanchéité est une case dans une fiche technique ; ici c'est une image. Bulles accrochées à la lunette, un éclat de glace à côté. Une promesse qu'on montre coûte moins cher qu'une promesse qu'on écrit.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — the watch half-submerged in clear ice water, bubbles clinging to the bezel, a shard of ice beside it. Cold blue light, macro, crisp.

Capture using a Phase One XF IQ4 150MP medium-format camera with a Schneider Kreuznach 120mm LS Macro Blue Ring lens, ISO 50, f/16, deep focus stacking across forty slices, cross-polarised HDR studio lighting to control hot spots on brushed titanium, 16-bit colour workflow, horological retouching, ultra-high-resolution 4K product photography with the screen readings razor-sharp and legible at 1:1.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — the [PRODUCT] half-submerged in [THE ELEMENT IT MUST RESIST], [WHAT CLINGS TO IT] clinging to the [PART], [A SECOND PROP FROM THE SAME WORLD] beside it. Cold blue light, macro, crisp.

Capture using a [CAMERA BODY] with a [LENS], ISO [ISO], f/[APERTURE], deep focus stacking across [NUMBER] slices, [THE LIGHTING SETUP THAT CONTROLS HOT SPOTS ON YOUR HARDEST MATERIAL], 16-bit colour workflow, [RETOUCHING STYLE] retouching, ultra-high-resolution 4K product photography with [THE DETAIL THAT MUST STAY LEGIBLE] razor-sharp and legible at 1:1.

Lumière plate de fenêtre, aucun effet, une veste pliée et des chaussures de trail. Volontairement le plan le moins beau de la série : il sert de respiration et rend l'ensemble crédible.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — the watch resting on a folded technical jacket beside a bottle and a pair of trail shoes, flat window light. Documentary, muted, honest.

Capture using a Phase One XF IQ4 150MP medium-format camera with a Schneider Kreuznach 120mm LS Macro Blue Ring lens, ISO 50, f/16, deep focus stacking across forty slices, cross-polarised HDR studio lighting to control hot spots on brushed titanium, 16-bit colour workflow, horological retouching, ultra-high-resolution 4K product photography with the screen readings razor-sharp and legible at 1:1.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — the [PRODUCT] resting on [A FOLDED PIECE OF KIT] beside [OBJECT 1] and [OBJECT 2], flat window light. Documentary, muted, honest.

Capture using a [CAMERA BODY] with a [LENS], ISO [ISO], f/[APERTURE], deep focus stacking across [NUMBER] slices, [THE LIGHTING SETUP THAT CONTROLS HOT SPOTS ON YOUR HARDEST MATERIAL], 16-bit colour workflow, [RETOUCHING STYLE] retouching, ultra-high-resolution 4K product photography with [THE DETAIL THAT MUST STAY LEGIBLE] razor-sharp and legible at 1:1.

Veines saillantes, sueur sur la peau, écran net. La montre est portée, pas exposée : c'est ce plan qui répond à la vraie question de l'acheteur — est-ce que ça tient à mon poignet quand je force ?

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — a tight crop of a forearm mid-effort, veins raised, sweat on the skin, the watch screen sharp and readable. Hard side light, gritty, athletic.

Capture using a Phase One XF IQ4 150MP medium-format camera with a Schneider Kreuznach 120mm LS Macro Blue Ring lens, ISO 50, f/16, deep focus stacking across forty slices, cross-polarised HDR studio lighting to control hot spots on brushed titanium, 16-bit colour workflow, horological retouching, ultra-high-resolution 4K product photography with the screen readings razor-sharp and legible at 1:1.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — a tight crop of a forearm mid-effort, veins raised, sweat on the skin, the [PRODUCT] [WHAT MUST STAY READABLE] sharp and readable. Hard side light, gritty, athletic.

Capture using a [CAMERA BODY] with a [LENS], ISO [ISO], f/[APERTURE], deep focus stacking across [NUMBER] slices, [THE LIGHTING SETUP THAT CONTROLS HOT SPOTS ON YOUR HARDEST MATERIAL], 16-bit colour workflow, [RETOUCHING STYLE] retouching, ultra-high-resolution 4K product photography with [THE DETAIL THAT MUST STAY LEGIBLE] razor-sharp and legible at 1:1.

Nature morte après la pluie, lumière couverte, gouttes sur le bracelet. Le vert de la mousse est le seul ton organique d'une palette entièrement minérale : sans ce plan, la série serait métallique de bout en bout.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — the watch laid on wet mossy granite after rain, droplets beading on the strap, soft overcast light. Natural, tactile, muted green.

Capture using a Phase One XF IQ4 150MP medium-format camera with a Schneider Kreuznach 120mm LS Macro Blue Ring lens, ISO 50, f/16, deep focus stacking across forty slices, cross-polarised HDR studio lighting to control hot spots on brushed titanium, 16-bit colour workflow, horological retouching, ultra-high-resolution 4K product photography with the screen readings razor-sharp and legible at 1:1.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — the [PRODUCT] laid on [A WET NATURAL SURFACE] after rain, droplets beading on the [SOFT PART], soft overcast light. Natural, tactile, muted [THE ONE ORGANIC COLOUR].

Capture using a [CAMERA BODY] with a [LENS], ISO [ISO], f/[APERTURE], deep focus stacking across [NUMBER] slices, [THE LIGHTING SETUP THAT CONTROLS HOT SPOTS ON YOUR HARDEST MATERIAL], 16-bit colour workflow, [RETOUCHING STYLE] retouching, ultra-high-resolution 4K product photography with [THE DETAIL THAT MUST STAY LEGIBLE] razor-sharp and legible at 1:1.

Le plan de clôture : symétrie stricte, ombre à 45°, les objets qui accompagnent le produit sur le terrain. Une série a besoin d'une image qui la referme — celle-ci sert aussi de visuel de couverture.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — a strict overhead flat lay on slate grey: the watch dead centre, surrounded by a folded map, a compass, a coil of cord and two gel sachets. Hard shadow at 45 degrees, symmetry.

Capture using a Phase One XF IQ4 150MP medium-format camera with a Schneider Kreuznach 120mm LS Macro Blue Ring lens, ISO 50, f/16, deep focus stacking across forty slices, cross-polarised HDR studio lighting to control hot spots on brushed titanium, 16-bit colour workflow, horological retouching, ultra-high-resolution 4K product photography with the screen readings razor-sharp and legible at 1:1.

Place the product from the reference image into the scene below EXACTLY AS-IS. Its shape, its colours, its materials, its finish and every letter of its text must be 100% identical to the reference — do not recreate it, do not redesign it, do not restyle its typography, and never add any word that is not already on it. Only integrate it naturally into the scene, at true real-world scale, with lighting and reflections that match the scene.

SCENE — a strict overhead flat lay on [BACKGROUND COLOUR]: the [PRODUCT] dead centre, surrounded by [OBJECT 1], [OBJECT 2], [OBJECT 3] and [OBJECT 4]. Hard shadow at 45 degrees, symmetry.

Capture using a [CAMERA BODY] with a [LENS], ISO [ISO], f/[APERTURE], deep focus stacking across [NUMBER] slices, [THE LIGHTING SETUP THAT CONTROLS HOT SPOTS ON YOUR HARDEST MATERIAL], 16-bit colour workflow, [RETOUCHING STYLE] retouching, ultra-high-resolution 4K product photography with [THE DETAIL THAT MUST STAY LEGIBLE] razor-sharp and legible at 1:1.

Dix secondes, onze plans, aucune personne, aucun lieu. La montre lévite et tourne, seul le fond change à chaque coupe — toujours dans l'ardoise et le jaune signal. C'est le format le plus rentable : pas de casting, pas de repérage en montagne, et il tient sur n'importe quel produit.

SCENE CONTEXT
A 10-second vertical kinetic product spot for HORIZON, a rugged multisport GPS smartwatch. No people, no location. A single slate and signal-yellow colour world, the watch levitating and rotating in every shot, roughly one second per shot, the backdrop changing on every cut inside the slate and signal palette.

ACTIVE REFERENCES
@image1 - the HORIZON watch. A rugged multisport GPS smartwatch with a fibre-reinforced matte black polymer case, a brushed titanium bezel with the compass points N E S W engraved around it, four physical side buttons, a dark grey silicone strap, and an always-on monochrome display showing a large 12.4 with KM beneath, 148 BPM in the corner and HORIZON in tiny caps at the top. 100% matches the reference.

LOCATION MAP
Seamless studio colour fields only, no floor line and no horizon until the final beat, when a wet black reflective mirror floor enters frame. Each shot uses one backdrop from the slate and signal palette: smooth slate gradient, cold signal-yellow bokeh, crossing white light bars, drifting cold mist, or a deep charcoal field.

FIRST FRAME / BLOCKING
Frame opens in extreme macro on the engraved compass points on brushed titanium, a signal yellow glow behind it.

FORMAT MODE
Timed multishot, eleven shots. Cuts only at the specified points, the camera does not cut on its own.

OPTICS
Physical cine lens, 180 degree shutter motion blur, macro-capable rendering.

CAMERA
0.0-0.8s - 12 degree FOV. Accelerating macro creep across the brushed titanium grain and the engraved N.
0.8s HARD CUT
0.8-1.6s - 18 degree FOV. Fast 90 degree orbit around the watch levitating and rotating on a cold slate gradient.
1.6s SMASH CUT
1.6-2.4s - 12 degree FOV. High-speed macro, water droplets exploding off the bezel past the lens.
2.4s HARD CUT
2.4-3.2s - 29 degree FOV. Push-in as the silicone strap unfurls and coils around the levitating watch on signal-yellow bokeh.
3.2s WHIP CUT
3.2-4.0s - 18 degree FOV. Fast arc, the watch levitating between crossing cold white light bars.
4.0s WHIP CUT
4.0-4.8s - 12 degree FOV. Whip into extreme macro on one side button pressing in and releasing, the case flexing not at all.
4.8s SMASH CUT
4.8-5.4s - 107 degree FOV. Whip pan through drifting cold mist, the watch flashing past.
5.4s HARD CUT
5.4-6.2s - 12 degree FOV. Locked macro, the display, the readings 12.4 KM and 148 BPM razor sharp and legible.
6.2s SMASH CUT
6.2-7.0s - 18 degree FOV. Fast tilt up the watch, the HORIZON wordmark on the screen filling frame.
7.0s MATCH CUT
7.0-7.8s - 29 degree FOV. The signal yellow of the display matches into a signal yellow light bar, camera arcing at 30 km/h across a deep charcoal void.
7.8s HARD CUT
7.8-10.0s - 47 degree FOV. The watch descends and lands on a wet black reflective mirror floor, settling with its reflection, camera pushing in steadily.

ACTION
Engraved titanium fills frame. The watch levitates and rotates. Water explodes off the bezel. The strap unfurls around it. A button presses and releases. The display fills frame with its readings legible. The watch lands on a wet black floor and settles.

PHYSICS
The watch is roughly 60 grams. Water beads and sheds off the polymer and titanium. The silicone strap has real elastic weight when it unfurls. The case lands with a hard small contact and a true reflection.

LIGHTING
Hard specular key from camera-left at 5600K raking across the watch, a tight rim light on the right edge, cold signal-yellow practicals in the background. White balance fixed at 5600K. Atmospheric haze at 15%.

COLOR GRADE
60:30:10 - slate dominant, titanium secondary, signal-yellow accent.

AUDIO
Non-diegetic kinetic design: sharp whooshes on each cut, a hard button click, water droplets, a synthetic data blip, a low sub hit on the final landing.

STYLE
Photorealistic commercial cinematography, 24fps smooth motion, fine film grain, 8K detail, high-energy kinetic pacing.

OUTPUT SETTINGS
9:16 vertical, total duration 10 seconds.

POSITIVE LOCKS
The watch design stays identical to @image1 in every shot: matte black polymer case, brushed titanium bezel with N E S W engraved, four side buttons, dark grey silicone strap, and the screen showing 12.4 KM, 148 BPM and HORIZON, every character sharp and legible. The set contains only seamless colour fields and, in the final beat, the mirror floor. Every shot contains visible camera movement.

SCENE CONTEXT
A 10-second vertical kinetic product spot for [BRAND NAME], [WHAT THE PRODUCT IS IN FIVE WORDS]. No people, no location. A single [COLOUR 1] and [COLOUR 2] colour world, the [PRODUCT] levitating and rotating in every shot, roughly one second per shot, the backdrop changing on every cut inside the [COLOUR 1] and [COLOUR 2] palette.

ACTIVE REFERENCES
@image1 - the [BRAND NAME] [PRODUCT]. [FULL PRODUCT DESCRIPTION — materials, finishes, colours, and every word printed on it]. 100% matches the reference.

LOCATION MAP
Seamless studio colour fields only, no floor line and no horizon until the final beat, when a [REFLECTIVE FLOOR MATERIAL] reflective mirror floor enters frame. Each shot uses one backdrop from the [COLOUR 1] and [COLOUR 2] palette: smooth [COLOUR 1] gradient, [COLOUR 2] bokeh, crossing [ACCENT COLOUR] light bars, drifting [THE PARTICLE OR HAZE THAT SUITS YOUR PRODUCT], or a deep [DARK COLOUR] field.

FIRST FRAME / BLOCKING
Frame opens in extreme macro on [THE MOST TEXTURED DETAIL OF THE PRODUCT], a [ACCENT COLOUR] glow behind it.

FORMAT MODE
Timed multishot, eleven shots. Cuts only at the specified points, the camera does not cut on its own.

OPTICS
Physical cine lens, 180 degree shutter motion blur, macro-capable rendering.

CAMERA
0.0-0.8s - 12 degree FOV. Accelerating macro creep across [THE SIGNATURE TEXTURE OF THE PRODUCT].
0.8s HARD CUT
0.8-1.6s - 18 degree FOV. Fast 90 degree orbit around the [PRODUCT] levitating and rotating on a deep [COLOUR 1] gradient.
1.6s SMASH CUT
1.6-2.4s - 12 degree FOV. High-speed macro, [WHAT BURSTS OR SPRAYS OUTWARD OFF THE PRODUCT] past the lens.
2.4s HARD CUT
2.4-3.2s - 29 degree FOV. Push-in as [THE LIQUID OR PART THAT CAN WRAP AROUND IT] coils around the [PRODUCT] on [COLOUR 2] bokeh.
3.2s WHIP CUT
3.2-4.0s - 18 degree FOV. Fast arc, the [PRODUCT] levitating between crossing [ACCENT COLOUR] light bars.
4.0s WHIP CUT
4.0-4.8s - 12 degree FOV. Whip into extreme macro on [THE MOST SPECULAR OR TRANSLUCENT SURFACE], [WHAT THE LIGHT DOES TO IT].
4.8s SMASH CUT
4.8-5.4s - 107 degree FOV. Whip pan through drifting [THE PARTICLE OR HAZE THAT SUITS YOUR PRODUCT], the [PRODUCT] flashing past.
5.4s HARD CUT
5.4-6.2s - 12 degree FOV. Locked macro, [THE ONE PHYSICAL EVENT OR DETAIL ONLY THIS PRODUCT HAS].
6.2s SMASH CUT
6.2-7.0s - 18 degree FOV. Fast tilt across the [PRODUCT], [THE ELEMENT THAT FILLS FRAME] filling frame.
7.0s MATCH CUT
7.0-7.8s - 29 degree FOV. The [ACCENT COLOUR] of [WHERE THAT COLOUR COMES FROM ON THE PRODUCT] matches into a [ACCENT COLOUR] light bar, camera arcing at 30 km/h across a deep [DARK COLOUR] void.
7.8s HARD CUT
7.8-10.0s - 47 degree FOV. The [PRODUCT] descends and lands on a [REFLECTIVE FLOOR MATERIAL] reflective mirror floor, settling with its reflection, camera pushing in steadily.

ACTION
[THE SEVEN OR EIGHT EVENTS ABOVE RESTATED IN ONE SHORT SENTENCE EACH, IN THE SAME ORDER].

PHYSICS
The [PRODUCT] is roughly [ITS REAL WEIGHT]. [THE ONE MECHANICAL BEHAVIOUR THAT MUST BE TRUE — how it breaks, pours, compresses or springs back]. [HOW ITS MAIN MATERIAL BEHAVES WITH LIGHT AND WITH WATER]. [HOW IT LANDS].

LIGHTING
Hard specular key from camera-left at [COLOUR TEMPERATURE]K raking across the [PRODUCT], a tight rim light on the right edge, [ACCENT COLOUR] practicals in the background. White balance fixed at [COLOUR TEMPERATURE]K. Atmospheric haze at [PERCENTAGE]%.

COLOR GRADE
60:30:10 - [DOMINANT COLOUR] dominant, [SECONDARY COLOUR] secondary, [ACCENT COLOUR] accent.

AUDIO
Non-diegetic kinetic design: sharp whooshes on each cut, [THE THREE OR FOUR PHYSICAL SOUNDS THE PRODUCT ITSELF MAKES], a low sub hit on the final landing.

STYLE
Photorealistic commercial cinematography, 24fps smooth motion, fine film grain, 8K detail, high-energy kinetic pacing.

OUTPUT SETTINGS
9:16 vertical, total duration 10 seconds.

POSITIVE LOCKS
The [PRODUCT] design stays identical to @image1 in every shot: [THE FULL LIST OF WHAT MUST NOT CHANGE, INCLUDING EVERY WORD PRINTED ON IT], every character sharp and legible. The set contains only seamless colour fields and, in the final beat, the mirror floor. Every shot contains visible camera movement.

L'inverse exact de l'hyper motion : caméra posée sur dolly et grue, jamais à l'épaule, quatre temps de deux secondes et demie. Un lieu, une personne, une progression. La ligne ABSOLUTELY NO PACKSHOT en bas du prompt est ce qui empêche le modèle de replaquer un plan produit sur fond studio au milieu d'une crête.

SCENE CONTEXT
A 10-second vertical commercial spot for HORIZON, a rugged multisport GPS smartwatch. Dawn on an exposed mountain ridge during a long run. Composed camera on a dolly and a crane, never handheld. Four beats in a structured arc, roughly two and a half seconds each.

ACTIVE REFERENCES
@image1 - the HORIZON watch. A rugged multisport GPS smartwatch with a matte black polymer case, a brushed titanium bezel engraved N E S W, four side buttons, a dark grey silicone strap, and a monochrome display showing 12.4 KM, 148 BPM and HORIZON. 100% matches the reference.

LOCATION MAP
A granite ridge above cloud, a faint trail, one cairn, the valley filled with cloud 800 metres below. The set contains only what is listed here.

FIRST FRAME / BLOCKING
Frame opens wide on the ridge as the sun edge cuts across the granite.

FORMAT MODE
Timed multishot, four shots. Cuts only at the specified points, the camera does not cut on its own.

OPTICS
Physical cine lens, 180 degree shutter motion blur, clean spherical rendering.

CAMERA
0.0-2.5s ESTABLISHING - 63 degree FOV. Slow crane rise revealing the ridge and the cloud sea below at 2 km/h, sun cresting.
2.5s HARD CUT
2.5-5.0s PRODUCT IN USE - 47 degree FOV. Dolly tracking a woman in her thirties running the ridge, then stopping and lifting her wrist to check the watch.
5.0s HARD CUT
5.0-7.5s LIFESTYLE - 29 degree FOV. Slow push-in over her shoulder onto the screen, the readings legible, her breath visible in the cold.
7.5s HARD CUT
7.5-10.0s HERO - 63 degree FOV. Slow crane rise pulling back as she sets off again along the ridge, small against the cloud sea.

ACTION
The sun cuts across the ridge. A runner stops and lifts her wrist. The screen reads clearly in the cold. She sets off again along the ridge.

PERFORMANCE
She moves like someone deep into a long effort, breathing hard but composed. Nobody performs for the lens.

PHYSICS
The watch is roughly 60 grams on a wrist. Breath condenses in the cold air. Granite scatters hard light. Wind moves loose hair and the cloud sea slowly.

LIGHTING
Low dawn sun from camera-left at 4600K, cold blue shadow fill from the sky, hard rim on the ridge line. Atmospheric haze at 35%.

COLOR GRADE
60:30:10 - cold slate dominant, granite grey secondary, signal-yellow accent.

AUDIO
Diegetic only: high wind, footfall on granite, heavy breathing, one soft button click. No dialogue, no subtitles.

STYLE
Photorealistic commercial cinematography, 24fps smooth motion, fine film grain, 8K detail, unhurried editorial pacing.

OUTPUT SETTINGS
9:16 vertical, total duration 10 seconds.

POSITIVE LOCKS
The watch design stays identical to @image1 in every shot: matte black polymer case, engraved titanium bezel, four buttons, dark grey strap, and the screen readings 12.4 KM, 148 BPM and HORIZON legible. The people keep the same faces, hair and clothing across every cut. Every shot contains visible camera movement. ABSOLUTELY NO PACKSHOT: the watch is never shown isolated on a studio backdrop and never appears without a person in the scene.

SCENE CONTEXT
A 10-second vertical commercial spot for [BRAND NAME], [WHAT THE PRODUCT IS IN FIVE WORDS]. [TIME OF DAY] in [THE PLACE] as [WHO IS THERE AND WHAT THEY ARE DOING]. Composed camera on a dolly and a crane, never handheld. Four beats in a structured arc, roughly two and a half seconds each.

ACTIVE REFERENCES
@image1 - the [BRAND NAME] [PRODUCT]. [FULL PRODUCT DESCRIPTION — materials, finishes, colours, and every word printed on it]. 100% matches the reference.

LOCATION MAP
[THE SET, LISTED ONCE: the surface the product sits on, the furniture, the light sources, what is visible through the window or the door]. The set contains only what is listed here.

FIRST FRAME / BLOCKING
Frame opens on [THE FIRST THING THE VIEWER SEES, BEFORE THE PRODUCT].

FORMAT MODE
Timed multishot, four shots. Cuts only at the specified points, the camera does not cut on its own.

OPTICS
Physical cine lens, 180 degree shutter motion blur, clean spherical rendering.

CAMERA
0.0-2.5s ESTABLISHING - 63 degree FOV. [THE OPENING MOVE AND ITS SPEED IN KM/H, AND WHAT IT TRAVELS PAST BEFORE REACHING THE PRODUCT].
2.5s HARD CUT
2.5-5.0s PRODUCT IN USE - 47 degree FOV. [THE MOVE] as [WHO THEY ARE, AGE INCLUDED] [THE SINGLE GESTURE THEY MAKE WITH THE PRODUCT].
5.0s HARD CUT
5.0-7.5s LIFESTYLE - 29 degree FOV. [THE MOVE] as [THE WIDER HUMAN MOMENT AROUND THE PRODUCT].
7.5s HARD CUT
7.5-10.0s HERO - 63 degree FOV. Slow crane rise pulling back, [WHERE THE FRAME LANDS, WITH THE WORDMARK LEGIBLE].

ACTION
[WHAT HAPPENS, ONE SHORT SENTENCE PER BEAT, IN ORDER].

PERFORMANCE
[HOW THEY MOVE — the one habit that shows they do this every day]. Nobody performs for the lens.

PHYSICS
The [PRODUCT] is roughly [ITS REAL WEIGHT]. [THE TWO OR THREE MATERIAL BEHAVIOURS THAT MUST BE TRUE]. [WHAT ELSE IN THE SCENE MOVES WHEN THEY MOVE].

LIGHTING
[THE MAIN SOURCE, ITS POSITION AND ITS COLOUR TEMPERATURE IN K], [HOW FAST IT FALLS OFF], [THE COLD OR WARM SPILL THAT BALANCES IT]. Atmospheric haze at [PERCENTAGE]%.

COLOR GRADE
60:30:10 - [DOMINANT COLOUR] dominant, [SECONDARY COLOUR] secondary, [ACCENT COLOUR] accent.

AUDIO
Diegetic only: [THE FOUR SOUNDS THE SCENE ITSELF MAKES, INCLUDING THE ONE THE PRODUCT MAKES]. No dialogue, no subtitles.

STYLE
Photorealistic commercial cinematography, 24fps smooth motion, fine film grain, 8K detail, unhurried editorial pacing.

OUTPUT SETTINGS
9:16 vertical, total duration 10 seconds.

POSITIVE LOCKS
The [PRODUCT] design stays identical to @image1 in every shot: [THE FULL LIST OF WHAT MUST NOT CHANGE, INCLUDING EVERY WORD PRINTED ON IT], all text legible. The people keep the same faces, hair and clothing across every cut. Every shot contains visible camera movement. ABSOLUTELY NO PACKSHOT: the [PRODUCT] is never shown isolated on a studio backdrop and never appears without a person in the scene.

On ne génère jamais une vidéo UGC d'un coup. On fabrique d'abord cette image fixe, on la valide, et seulement ensuite on l'anime. Rater le fixe coûte 0,20 $, rater la vidéo sept fois plus.

Tout le prompt travaille à tuer le beau : pas de flou d'arrière-plan, pas d'étalonnage, pas de lumière de studio, du bruit de capteur, un cadrage raté, de la peau non retouchée. C'est exactement l'inverse des huit visuels précédents — et c'est pour ça qu'il est écrit en prose et pas en JSON.

Use the attached image as the exact product reference.

THIS IS A FRAME GRABBED FROM A PHONE VIDEO, not a photograph. Vertical phone video, front camera, held at arm's length in their own free hand.

A woman in her thirties, tanned, hair scraped into a ponytail, no makeup, wearing a technical zip top. They are mid-sentence, caught talking — mouth open on a word, eyebrows slightly raised, eyes locked on the lens. Not smiling, not posing.

SETTING — a car boot at a trailhead, kit bags open behind her, flat overcast light. It looks real and lived-in, not styled for a shoot, with ordinary everyday things around them.

FRAMING — a real front-camera selfie: the head fills most of the frame with the wide-angle distortion of a selfie lens. The crop is imperfect, the top of the head lightly cut by the frame edge, something intruding at the bottom corner. Slightly off-centre.

IMAGE QUALITY — raw front-camera video still: slightly soft, visible sensor noise, heavy phone HDR flattening the contrast, a window or lamp blown out to white. No cinematic depth of field, no colour grading, no studio light.

SKIN — real and unretouched: shine on the forehead and nose, visible pores, uneven tone, stray flyaway hairs. No beauty filter, no smoothing.

THE PRODUCT — they turn their wrist toward the lens so the watch face is readable, the other hand steadying it. It keeps exactly the shape, the colours, the materials and every letter of the text of the reference image, at true real-world scale.

The image is the bare video frame itself: no interface, no icons, no counters, no buttons, no progress bar, no timecode, no captions, no watermark.

Use the attached image as the exact product reference.

THIS IS A FRAME GRABBED FROM A PHONE VIDEO, not a photograph. Vertical phone video, front camera, held at arm's length in their own free hand.

[THE PERSON: age, hair, plain unbranded clothing with no logo and no text of any kind]. They are mid-sentence, caught talking — mouth open on a word, eyebrows slightly raised, eyes locked on the lens. Not smiling, not posing.

SETTING — [A REAL PLACE WHERE THIS PRODUCT ACTUALLY LIVES], [THE TWO OR THREE ORDINARY THINGS VISIBLE BESIDE THEM]. It looks real and lived-in, not styled for a shoot, with ordinary everyday things around them.

FRAMING — a real front-camera selfie: the head fills most of the frame with the wide-angle distortion of a selfie lens. The crop is imperfect, the top of the head lightly cut by the frame edge, something intruding at the bottom corner. Slightly off-centre.

IMAGE QUALITY — raw front-camera video still: slightly soft, visible sensor noise, heavy phone HDR flattening the contrast, a window or lamp blown out to white. No cinematic depth of field, no colour grading, no studio light.

SKIN — real and unretouched: shine on the forehead and nose, visible pores, uneven tone, stray flyaway hairs. No beauty filter, no smoothing.

THE PRODUCT — [THE ONE THING THEY DO WITH IT USING THEIR SINGLE FREE HAND — the other hand is holding the phone]. It keeps exactly the shape, the colours, the materials and every letter of the text of the reference image, at true real-world scale.

The image is the bare video frame itself: no interface, no icons, no counters, no buttons, no progress bar, no timecode, no captions, no watermark.

L'image validée devient la première frame de la vidéo. Le téléphone reste dans une main, bras tendu : il ne reste qu'une seule main libre, donc un seul geste possible par temps — tourner le poignet pour que l'écran devienne lisible. Deux répliques, une au début, une à la fin, et rien entre les deux.

Continue this phone video from the exact frame shown. They film themselves with the phone in one hand at arm's length the whole time. ONE SINGLE CONTINUOUS TAKE, no cuts, no scene changes.

They speak ONLY these two lines, each said ONCE and never repeated:
Line 1, at the very start: "Eleven hours on the ridge and it still had sixty percent."
Line 2, at the very end: "And I could actually read it in the rain."
Between the two lines they say NOTHING at all — silent, only acting.

Beat 1 — already mid-sentence, delivering line 1 straight into the lens with a small eyebrow raise.
Beat 2 — SILENT: they turn their wrist slowly toward the lens so the watch screen fills frame and its readings stay legible, then lower the arm. Eye contact kept, lips pressed together, no words.
Beat 3 — SILENT: they press one side button and glance down at the screen as it changes.
Beat 4 — leans back, shrugs one shoulder and delivers line 2 with a small closed-mouth smile.

Keep the raw look of the frame: the head stays large with selfie wide-angle distortion, the crop stays imperfect, the window stays blown out white, the image stays slightly soft with phone HDR flatness and sensor noise. Natural body sway throughout, never still. Real unretouched skin.

The product stays exactly as in the frame in every beat: the matte black polymer case, the engraved titanium bezel, the four side buttons and the readable screen, sharp and unchanged, never distorted, never resized and never losing its text.

Close-mic phone audio with the voice up front, faint room tone, no music. Raw iPhone footage, TikTok storytime energy, no-filter realism. Vertical 9:16. NO SUBTITLES, NO TEXT OR EMOJIS ON SCREEN.

Continue this phone video from the exact frame shown. They film themselves with the phone in one hand at arm's length the whole time. ONE SINGLE CONTINUOUS TAKE, no cuts, no scene changes.

They speak ONLY these two lines, each said ONCE and never repeated:
Line 1, at the very start: "[THE HABIT OR THE OBJECTION THE VIEWER ALREADY HAS IN MIND]"
Line 2, at the very end: "[WHAT CHANGED FOR THEM, IN THEIR OWN WORDS — never a slogan]"
Between the two lines they say NOTHING at all — silent, only acting.

Beat 1 — already mid-sentence, delivering line 1 straight into the lens with a small eyebrow raise.
Beat 2 — SILENT: their free hand brings the [PRODUCT] up close to the lens and [THE MOVEMENT THAT MAKES THE LABEL OR THE MATERIAL READABLE], then lowers it. Eye contact kept, lips pressed together, no words.
Beat 3 — SILENT: [THE ONE PROOF GESTURE — the thing only somebody who really owns it would do].
Beat 4 — leans back, shrugs one shoulder and delivers line 2 with a small closed-mouth smile.

Keep the raw look of the frame: the head stays large with selfie wide-angle distortion, the crop stays imperfect, the window stays blown out white, the image stays slightly soft with phone HDR flatness and sensor noise. Natural body sway throughout, never still. Real unretouched skin.

The product stays exactly as in the frame in every beat: [THE LIST OF EVERY ELEMENT AND EVERY WORD THAT MUST NOT CHANGE], sharp and unchanged, never distorted, never resized and never losing its text.

Close-mic phone audio with the voice up front, faint room tone, no music. Raw iPhone footage, TikTok storytime energy, no-filter realism. Vertical 9:16. NO SUBTITLES, NO TEXT OR EMOJIS ON SCREEN.